Expertise to improve your digital journeys
Practical solutions for your audiences
From showcase sites to online services, from user audits to accessibility, each assignment has the same objective: to make your digital tools clearer, fairer and more effective - for those who really use them.
There's a route for everyone.
At Pépinia, we tailor our approach to your audience: customers to convince, users to guide, patients to support. Each target has its own challenges, constraints and expectations. And every project deserves tailor-made solutions, rooted in reality and designed to last.
Clearer, more efficient, more effective buying paths.
Pépinia optimises your digital devices to improve conversion, loyalty and the overall experience of your customers.
Procedures that are simpler, more accessible and easier to understand.
We help local authorities and institutions to rethink their online services for all audiences, without exception.
Digital patient pathways made easier.
Supporting healthcare establishments in their projects to better meet patients' needs.
Pépinia expertise
Design and redesign of digital journeys
Clarify your offerings, streamline your user experience and structure your websites and services.
E-commerce, institutional sites, purchasing paths, online services, intranet, onboarding...
We work upstream to structure your digital systems, paying particular attention to clarity, readability and real use.
User experience (UX) and field research
Understand your audiences to design services that are useful, usable and used.
Exploratory interviews, user tests, experience audits, benchmarks, etc.
Our work is based on concrete data from the field. To make informed choices, not just assumptions.
Digital accessibility and RGAA compliance
More inclusive, fairer services that comply with legal obligations.
RGAA audits, rapid diagnostics, compliance support, accessible design...
Pépinia can help you design accessible interfaces from the outset, taking all your audiences into account.
Digital content and user-oriented communication
Inform, guide, reassure - with the right words, at the right time.
Interactive FAQs, content for online procedures, UX writing support, outsourced community management...
Content designed to be read, understood and, above all, useful.
Coordination and management of complex digital projects
Align your teams, your service providers and your objectives.
Re-engineering framework, cross-functional management, product ownership, support for stakeholders, etc.
We streamline collaboration between the business, technical and management teams so that your projects really move forward.