Optimising customer and purchase journeys with a freelance consultant
From experience to conversion: with Pépinia, align your customer journeys digitally to boost your results.
- Strengthening your digital strategy
- Optimising your digital acquisition
- Creating effective and culturally accurate content
- Optimising the purchase funnel
- Website and e-commerce design, redesign support and navigation improvements
How Pépinia can help you improve the digital customer experience?
Sandra Pomart, independent consultant, works alongside Pépinia with companies and e-commerce websites to address practical issues related to their digital projects such as:
- Improve your conversion rate
- Optimising customer journeys
- Redesigning a website
- Structuring a digital strategy
- Develop your visibility

Expertise
Digital visibility and content strategy
A web marketing-oriented content strategy that allows for generate qualified traffic, improve brand awareness, and support objectives development. All with useful, consistent content aligned with user expectations.
Conversion Rate Optimisation and User Journeys
Pépinia Analyse the user's lived experience and identify friction points which hinder understanding, engagement, or the achievement of objectives. Together, we improve the overall effectiveness of your digital services, without delving into technical considerations.
Omnichannel strategy
Offer a seamless and consistent experience across all your touchpoints, whether they are physical, digital or hybrid to your users or customers. Align messages, journeys and uses to limit disruptions and strengthen the readability of the customer experience.
UX redesign
An UX redesign that allows for Put your service back on the right track. It's not about changing everything, but about clarifying what matters, simplifying what has become complex, and realigning the experience with real usage. It's in-depth work to make your journeys smoother, more readable, and more effective.
Digital accessibility support
You wish to structure a Digital accessibility process in the long term? Pepinia supports organisations that wish to make their services fairer, more inclusive, and more understandable.
Outsourced CPO
Pépinia supports organisations that wish to Benefit from a product management expert, without recruiting a full-time CPO. The objective: to clarify the vision, structure the roadmap, improve the user journeys, and ensure that each evolution serves both users and teams.
We have already worked together and transformed their digital experiences.
Discover how these missions made a difference.
Questions, answers
All the questions you might have about optimising the customer experience with Pépinia
To find out more
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