Expertise to improve your digital journeys

Practical solutions for your audiences

From showcase sites to online services, from user audits to accessibility, each assignment has the same objective: to make your digital tools clearer, fairer and more effective - for those who really use them.

For every audience, its career challenges.

At Pépinia, we tailor our approach to your audience: customers to convince, users to guide, patients to support. Each target has its own challenges, constraints and expectations. And every project deserves tailor-made solutions, rooted in reality and designed to last.

Clearer, more coherent, more efficient buying paths. We analyse, rethink and align every stage to make the customer experience a real driver of conversion and loyalty.
We make your sites RGAA-accessible so that every visitor can navigate easily and enjoy a simple online experience tailored to their profile.
Smoother, more accessible patient pathways. We support healthcare organisations in the design and implementation of digital tools: websites, platforms, AI solutions.
Enhancing user experience starts with understanding their real needs. At Pépinia, we design solutions that link strategy, usage and accessibility to create services that matter to everyone.

Areas of intervention de Pépinia

From research to redesign, from strategic framing to accessibility, Pépinia is involved at every stage in the lifecycle of a digital project. Our role is to prepare the ground, clarify needs, design coherent experiences and support their growth over time.

Design and redesign of digital journeys

Clarify your offerings, streamline your user experience and structure your websites and services.

E-commerce, institutional sites, purchasing paths, online services, intranet, onboarding...
We work upstream to structure your digital systems, paying particular attention to clarity, readability and real use.

User experience (UX) and field research

Understand your audiences to design services that are useful, usable and used.
Exploratory interviews, user tests, experience audits, benchmarks, etc.
Our work is based on concrete data from the field. To make informed choices, not just assumptions.

Digital accessibility and RGAA compliance

More inclusive, fairer services that comply with legal obligations.
RGAA audits, rapid diagnostics, compliance support, accessible design...
Pépinia can help you design accessible interfaces from the outset, taking all your audiences into account.

Digital content and user-oriented communication

Inform, guide, reassure - with the right words, at the right time.
Interactive FAQs, content for online procedures, UX writing support, outsourced community management...
Content designed to be read, understood and, above all, useful.

Coordination and management of complex digital projects

Align your teams, your service providers and your objectives.
Re-engineering framework, cross-functional management, product ownership, support for stakeholders, etc.
We streamline collaboration between the business, technical and management teams so that your projects really move forward.

Let's talk of your next project